{"id":2409,"date":"2019-06-28T08:29:43","date_gmt":"2019-06-28T12:29:43","guid":{"rendered":"https:\/\/www.4kcc.com\/blog\/?p=2409"},"modified":"2019-06-28T08:29:51","modified_gmt":"2019-06-28T12:29:51","slug":"search-look-before-you-leap","status":"publish","type":"post","link":"https:\/\/www.4kcc.com\/blog\/2019\/06\/28\/search-look-before-you-leap\/","title":{"rendered":"Search: Look Before You Leap"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1620\" height=\"1080\" src=\"https:\/\/i0.wp.com\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/BeforeYouLeap.jpeg?fit=640%2C427&amp;ssl=1\" alt=\"Business man looking to leap up to higher stone\" class=\"wp-image-2417\" srcset=\"https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/BeforeYouLeap.jpeg 1620w, https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/BeforeYouLeap-600x400.jpeg 600w, https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/BeforeYouLeap-300x200.jpeg 300w, https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/BeforeYouLeap-768x512.jpeg 768w, https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/BeforeYouLeap-1024x683.jpeg 1024w\" sizes=\"auto, (max-width: 1620px) 100vw, 1620px\" \/><figcaption><br><\/figcaption><\/figure><\/div>\n\n\n\n<p>In my post on June 25, 2019 &#8211; <strong><a rel=\"noreferrer noopener\" aria-label=\"www What? (opens in a new tab)\" href=\"https:\/\/www.4kcc.com\/blog\/?p=2402\" target=\"_blank\">www What?<\/a><\/strong> &#8211; I talked about searching and the number which is sometimes added after the www.  Today, I want to share what you should look for BEFORE you click a search result.  Let&#8217;s look at the first seven search results from a query I made entitled &#8220;HP Printer Drivers.&#8221;  Pay close attention to the actual domain in the address &#8211; I&#8217;ve highlighted it in yellow.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<ul class=\"wp-block-gallery aligncenter columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"738\" height=\"502\" src=\"https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/searchresults001.jpg\" alt=\"\" data-id=\"2418\" data-link=\"https:\/\/www.4kcc.com\/blog\/?attachment_id=2418\" class=\"wp-image-2418\" srcset=\"https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/searchresults001.jpg 738w, https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/searchresults001-600x408.jpg 600w, https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/searchresults001-300x204.jpg 300w\" sizes=\"auto, (max-width: 738px) 100vw, 738px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"717\" height=\"851\" src=\"https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/searchresults002.jpg\" alt=\"\" data-id=\"2419\" data-link=\"https:\/\/www.4kcc.com\/blog\/?attachment_id=2419\" class=\"wp-image-2419\" srcset=\"https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/searchresults002.jpg 717w, https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/searchresults002-600x712.jpg 600w, https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/searchresults002-253x300.jpg 253w\" sizes=\"auto, (max-width: 717px) 100vw, 717px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"747\" height=\"741\" src=\"https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/searchresults003.jpg\" alt=\"\" data-id=\"2420\" data-link=\"https:\/\/www.4kcc.com\/blog\/?attachment_id=2420\" class=\"wp-image-2420\" srcset=\"https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/searchresults003.jpg 747w, https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/searchresults003-100x100.jpg 100w, https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/searchresults003-600x595.jpg 600w, https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/searchresults003-150x150.jpg 150w, https:\/\/www.4kcc.com\/blog\/wp-content\/uploads\/2019\/06\/searchresults003-300x298.jpg 300w\" sizes=\"auto, (max-width: 747px) 100vw, 747px\" \/><\/figure><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p>If you looked closely, only the first two search result URLs (web addresses) had anything to do with HP.  What this means is that the other sites are not really the manufacturer and going there to download drivers for your HP printer could be very dangerous.  (Just for the record, you should never download printer drivers from any site except the manufacturer&#8217;s.  If they don&#8217;t have a driver, it doesn&#8217;t exist.)  You might also have noticed that the last two in the search results were advertisements.  Note the word &#8220;Ad&#8221; at the beginning of the line right under the URL.  <\/p>\n\n\n\n<p>The unfortunate truth is that most of us, myself included, are always in a hurry.  We perform an Internet search, think we see what we want\/need and we click.  Sometimes that fast leaping-before-looking can get us into trouble.  <\/p>\n\n\n\n<p>You should always look carefully at the URL&#8217;s domain in any search result before you click.<\/p>\n\n\n\n<p><strong>Call To Action: <\/strong> Next time you perform an Internet search, look at the URL of each of the search results and notice what they are.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In my post on June 25, 2019 &#8211; www What? &#8211; I talked about searching and the number which is sometimes added after the www. Today, I want to share what you should look for BEFORE you click a search result. Let&#8217;s look at the first seven search results from a query I made entitled &hellip; <\/p>\n<p><a href=\"https:\/\/www.4kcc.com\/blog\/2019\/06\/28\/search-look-before-you-leap\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Search: Look Before You Leap<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Search: Look Before You Leap * Why you should always look carefully at the URL's domain in any search result before you click.","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[151,14],"tags":[342],"class_list":["post-2409","post","type-post","status-publish","format-standard","hentry","category-search","category-training","tag-search-result-urls"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Search: Look Before You Leap - 4KCC<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.4kcc.com\/blog\/2019\/06\/28\/search-look-before-you-leap\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Search: Look Before You Leap - 4KCC\" \/>\n<meta property=\"og:description\" content=\"In my post on June 25, 2019 &#8211; www What? &#8211; I talked about searching and the number which is sometimes added after the www. 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